COMMUNICATION
WITH FORESIGHT
IMPACTFUL DATA-LED BRAND COMMUNICATION
More Visibility, Trust and Media Attention. AI-Enabled.
We create attention.
Media and influencer relations, press conferences and interviews, content creator partnerships, product tests, newsjacking, PR events and trade fairs
We develop stories.
Corporate newsroom and editorial team, PR texts, technical articles, case studies, data-based studies and infographics, podcasts and videos, social posts and campaigns
We aim for real impact.
Strategy workshops B2C and B2B, CEO positioning, thought leadership, media training, CSR/ESG concepts, crisis PR, community management, marketing advice, GEO AI visibility
GENERATIVE ENGINE OPTIMIZATION (GEO)
Managing visibility in the age of AI
AI is rapidly transforming the way we use media. For many users, if you don’t appear in large language models (LLMs) such as ChatGPT, Perplexity or Gemini, you might as well not exist. A GEO programme can measurably boost the visibility of products and companies.
What matters here: reliable sources, strong content, media presence and continuous monitoring. As an experienced PR and content agency, this is where we come in, strengthening your earned media coverage whilst optimising your own channels. Within a matter of weeks and months, your AI presence will increase through GEO as part of a strategic content and PR plan.
GEO-AUDIT & READINESS CHECK
We analyse whether and how your content appears in LLM systems and where there is potential. We assess your technical requirements and develop a tailored strategy as part of a multi-stage GEO programme.
RETHINKING CONTENT & PR
We develop content that both the media and LLM systems can understand and utilise. We strategically build authority and AI narratives, and strengthen your digital presence. This helps you achieve a stronger competitive position and gain traction with influencers and media outlets that use AI search on a daily basis.
GLOBAL PERSPECTIVE MEETS LOCAL RELEVANCE
Tech Brands, PIONEERS, Hidden Champions
Insights into our work for international corporations, medium-sized companies, organisations and start-ups on topics such as digital transformation, SaaS and cloud, cyber security, smart industries and 3D printing, new work, AI, green tech, consumer electronics and computer games.
ENTERTAINMENT
NEW WORK
3D-PRINTING
CYBER
SECURITY
SOFTWARE
DIGITAL
LIFESTYLE
GREEN TECH
ELECTRONICS
MOBILITY
UAV
TECHNOLOGY PR FOR THE DACH REGION
OUR PASSION BELONGS TO DIGITAL TRENDS
Harvard Engage! supports companies and brands in attracting more attention and raising their profile among their stakeholders and the public. To do this, we develop topics and use all media channels, from earned, owned, social and paid.
We are a long-standing PR partner for many German and international companies, including global tech brands, innovative medium-sized companies and dynamic start-ups. We are fascinated by the digital world - with its challenges of transformation and opportunities through innovation.
We design communication with our experienced core team in Munich, a diverse network of experts and agency partners worldwide. Teamspirit and proactive, hands-on action are our top priorities.
TEAM AND NETWORK
WORKING TOGETHER WELL
We want to make a difference. The best way to do that is with openness to new ideas, with mutual appreciation and cooperation. This applies equally to us as a team just as much as it does to our collaboration with our clients and our partner network.
We want work also to be fun and to help everyone get ahead. We ensure this with exciting brands and future-oriented topics, new approaches to communication work, an internationally oriented portfolio, worldwide networking and a vibrant agency culture.
HARVARDians can help shape the agency in a variety of ways, tackle new ideas with courage and enthusiasm, and are always supported in their personal development.
We look forward to meeting you and getting to know your talents.