Strategic PR, CONTENT CREATION and BRAND BUILDING

We look at communication from every angle, especially in terms of its effect on external and internal target groups. This is how we develop content that sparks interest and place it on the right channels via earned, owned and paid media.

We maintain an extensive personal network of journalists and multipliers. We also engage in direct dialogue with the relevant target groups through influencers, social media and community management. We usually support our customers on a long-term basis, but also on a project-by-project or crisis-management basis as needed.

Whether product launches, trade fairs and events, press conferences or PR stunts – we love a challenge and support events that attract attention.

Our References

STRATEGIC COMMUNICATIONS

We connect companies with the media, multipliers and their target groups. Credibly and relevantly.

  • Media and influencer relations, topic and interview pitching

  • Product PR, brand and innovation communication

  • Thought leadership and C-level positioning

  • Sustainability communications

  • Press events, trade fairs and in-house events

  • Guerrilla PR and out-of-the-box campaigns

  • Analyst relations

EDITORIAL WORK & STORYTELLING

We turn topics into informative stories. Comprehensible, inspiring and eye-catching.

  • Development of strong and emotional storylines and narratives

  • Content strategy and Generative Engine Optimization (GEO)

  • Corporate newsroom: organisation and implementation of a proactive editorial content flow

  • Newsjacking: daily monitoring of relevant market topics and writing of comments

  • Editorial technical articles with technical and industry-related know-how, cases studies, white papers, infographics

  • Marketing content: mailings, newsletters, website

  • Social content: LinkedIn, Instagram, Podcast

  • Video interviews and event support

PROFILE & IMPACT

We are sparring partners for new ideas that positively shape brands. Sustainably and purposefully.

  • Campaign conception PR and lead generation

  • Media, brand, influencer and testimonial partnerships

  • Personality PR and reputation management

  • Coaching and media training

  • Evaluation, media and competitor analysis

  • Enabling greater visibility in AI searches and recommendation marketing

  • CSR communication, public affairs and litigation PR